Tag Archives: blog

Is content really the king? You bet!!

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In this day and age of online marketing, content has been heralded as king, and for good reasons. People flock to sites not because of the flashy graphics nor the astounding features nor the witty domain name of the said pages, but because of the information contained therein that would enlighten them with their queries of the moment.

Content is even more potent in winning visitors than, say, search engine placements. You may derive a tremendous amount of traffic from the search engines, but if your content is junk, your visitors will never come back. But with good content, you’ll have recurring visitors who will be eager to read your latest update.

You are most probably aware about the importance of traffic. Relying on unique visitors alone won’t give you the traffic that can be considered as sustainable. You must find a way that would encourage previous visitors to return to your site as well. Good content does this with relative ease. It goes without saying then that your website should have rich, premium, informative content. Content is indeed king, and your web pages serves as the throne. For the success of your business, your website should be constructed as such.

Here are some simple steps that would help you build a content site, and fast:

  • Develop the layout that is simple and pleasant to the eyes. By keeping away from flashy ornaments, you’ll be able to manipulate the focus of your visitors to the content you want to share. Let your content carry your web pages and let the words speak for themselves.
  • You cannot rely on words alone, no matter how witty and cleverly used they are. There should be substance behind them as ultimately, the worth of your words is what would impress upon your visitors the true value of your website as a quality resource hub. So do your research.
  • Make sure you know the subject matter by heart before writing your content. If you have questions about the same, do not try to conceal them with silence. Seek out the answers and leave no bases uncovered. Make your content as comprehensive as possible, and your visitors won’t have to look elsewhere to find the answers they are seeking.
  • Your content should be presented credibly. Employing good writing skills would be instrumental to achieve this. Pay attention to the intricacies of writing for the web. Write well, but in a simple manner.
  • Avoid using jargons and flowery words. Keep your paragraphs short so that you could make good use of negative space, that blank area between clusters of words, which would allow your readers’ eyes to rest. Use bullets and numberings as much as possible. Online users are not really known for their patience, and this is something you have to work on.
  • When writing your content, make sure that the first part of your piece is capable of grabbing your visitors’ interest so that they would be motivated to read on. In these times of convenient surfing, bear in mind that your readers can always go to another site if they don’t find your content engaging. The challenge lies in capturing their interests and giving them what they want. This would compel them to read on and stay.
  • Always update your website with new content. Not only will the search engines love this, resulting in a higher page rank for your site, your visitors will likewise be encouraged to return to your site come for the new information you would share.
  • Consider using blogs instead of traditional HTML designs. Blogs are very easy to set up and update. Once you have typed your entries, all you have to do is to click on a button to publish them. A lot of Internet marketers actually use blogs in creating several mini-sites for their AdSense campaign. Blogs allow them to set up multiple pages in one day. And with the way blogs are favorably getting indexed at the forefront of every search engine result, their value has fantastically increased in recent months!

If your article site is powered by Article Dashboard, a great way to get your content out to many article sites with a few mouse clicks is using Articles Submit. This is a great free program that is very easy to set up and will get your articles out to many sites fast. http://www.content-crazy.com/download/artsubmit.zip

Content is king, but you wield control. Furnish the king with royal garments and surely, your online kingdom would reap the rewards at a faster rate.

 

 

Tips To Understanding WordPress

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WordPress is probably best known around the internet business world as a blogging software but in reality it is much more than that. It also has amazing earning potential capabilities as well as a complete content management system.  If you are an affiliate marketer it can mean increased productivity and less site maintenance that you will have to perform over time.  If you are still trying to decide if wordpress marketing is still for you stop and take some time to think of the following tips.

Flexibility:

WordPress is a very flexible program to work with. No matter if you are choosing to use a post or promoting a product wordpress is able to do both of these.  You also have the option to choose whether you will allow comments on your product page which will allow user generated content on your website which will appear in the form of reader’s comments.  It will also allow you to further customize by choosing if you would prefer to have either a static generated page so that you are allowed to highlight certain products or your mailing lists.

Themes:

You need to remember you only have one chance to impress the visitors to your site. If they are not impressed they will simply not return. With the wordpress software you have the ability to upload the theme of your choice and click a button and you’re done. This saves a lot of time when you consider the option of picking theme after theme just to find the right one which is very time consuming.

The capabilities contained in word press make modifying your site simple and saves you loads of time.  You will be able to customize the look of your wordpress on whether your visitors will look at the home page, a category page, or a single entry page. The choice is yours with a simple click of your mouse.  This gives you the power to optimize each area of your site which will lead to higher conversion rates.

Plugins:

As most people know wordpress is considered a lightweight software program therefore it does not have a lot of capabilities that comes with it.  You can however add plugins to the software.  With these plugins it gives the wordpress program to do a number of different things including, create mailing lists, create affiliate links and track those links, and even allows you to import the affiliate product feeds directly to your site.

Author Management

One important factor of running your affiliate marketing site is learning when and how to delegate. WordPress allows multiple authors you have the authority to easily have other people create as well as add content to your site without having to give out your personal administrative information to these other authors. This will also not give them too much power to your site to where these other authors could just basically take over. They will only get enough power to get their job done and that is it.

Huge Community

Since wordpress is so popular that there are people all over the world who develop add-ons to the wordpress software. These add-ons can include new themes and plugins among others. Some of these people also understand the intricate problems associated with wordpress and will be able to assist you if you would happen to encounter an error. Along with the huge community around the world there are also books that will help you get started with installing and how to use the wordpress software effectively.

As you can see there are a variety of benefits that you can gain from using wordpress software.  What was once used for blogging has now grown into a very powerful program to help you create a site that will draw in the traffic and make money for you.