Writing articles and marketing with articles is one of the best and fastest ways to market your business. In fact, if you can write a 6 item grocery list, you can write an article that will help you increase your prospects, publicity and profits.

Here are 6 ways that you can benefit from articles:

1. Articles will quickly position you as an expert in your field.
The written word is incredibly powerful. Writing articles sets you apart from your competition. You never have to say “Listen to me, I’m an expert!” Your articles do that for you, because articles increase your “expert-ability.”

2. Articles can become little 24/7 salespeople.
Once you have an article published, especially on the internet, you now have a 24 hour, 7 day a week, 365 day a year international salesperson working specifically for you and your business.

3. Just one article can be used in many ways. This is called leverage. Just one article can be used as a free report, a bonus, featured in a newsletter or ezine, become part of an online e-course, become part of a book, and can be used in many other ways.

4. Marketing articles is simple, easy and inexpensive, especially when compared to other ways of marketing online.
It costs you nothing to write an article. It also costs you nothing to have it listed on article directories such as EzineArticles.com. Imagine what it would cost you to pay for that kind of exposure and publicity.

5. Articles can help you build a mailing list that you can market to over and over again.
Once you have a few articles out there, you will reach a certain critical mass where the prospects begin to flow in. Continue to grow past the critical mass, and you will grow to the point where you could not stop the traffic and prospects flowing in if you wanted to.

6. Articles allow you to stay in touch with customers/clients and sell more products or services.
We know that it can take from 5 to 8 times or more that you contact a new prospect to be ready to become a customer. Articles allow you to stay in touch with prospects and provide them with quality information.

These six benefits are really just the tip of the iceberg of all the many benefits of article writing and article marketing. Please feel free to leave a comment if you find this article useful.